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LINES is the new age of the global sports platform, seamlessly bringing all of your sporting related content in one place. From the latest up-to-date sports news and insights, to trades and deals.  LINES covers it all.

Our challenge was to create a unique brand that encompasses the world of professional sports, positioned to become the new sports platform. By transforming the way we interact, consume and participate in professional sports we were able to create an innovative new place to organically engage with sports content, information, news, data and monetization portals.

Our Creative team established a cohesive, engaging, and inviting brand as a credible source to obtain key sports insights. The design and art direction derived from the core strategy; “Reinvigorate the sports lifestyle platform. The branding extends beyond the content to create an experience.”

More than sports, more than bets, lines is the lane to the lifestyle and insights surrounding professional sports. A platform with insights to put your money where your passion is.

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Lines.com
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